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Storytelling

Why Storytelling Really Matters In Content Marketing

Everybody is talking about applying “storytelling” to content marketing these days. Rapidly growing into just another buzzword used by wannabe marketing experts, however, the whole concept of storytelling is hard to grasp and even harder to master. So instead of making this potent word into a parody to showcase in resumes and cover letters just […]

storytelling

The Stories that changed the world of marketing

In our last article, we talked a lot about why storytelling is so important to spice your content and upsell your products and services. Although this word has become somewhat abused lately, there are a lot of significant examples of how a solid narrative can make the difference, and change a standard, run-of-the-mill marketing strategy […]

bpakitesurfing99

Kitesurfing: More Than an Extreme Sports

Kitesurfing Benefits for Business You may be surprised to meet individuals who are on their stable businesses in a kitesurfing school. This sport is not only for the hippie nomad but for people with the usual grind in their daily lives in businesses. How can you benefit from kitesurfing? First, it improves mental health. With […]

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storytelling

The Stories that changed the world of marketing

In our last article, we talked a lot about why storytelling is so important to spice your content and upsell your products and services. Although this word has become somewhat abused lately, there are a lot of significant examples of how a solid narrative can make the difference, and change a standard, run-of-the-mill marketing strategy […]

Storytelling

Why Storytelling Really Matters In Content Marketing

Everybody is talking about applying “storytelling” to content marketing these days. Rapidly growing into just another buzzword used by wannabe marketing experts, however, the whole concept of storytelling is hard to grasp and even harder to master. So instead of making this potent word into a parody to showcase in resumes and cover letters just […]

content marketing

How To Meet Your Brand’s Goals With a Killer Content Strategy

Writing good content is hard enough, but what’s the point of hosting the best articles in the world if you have no content strategy to reach your audience? There are so many ways to grab your readers’ attention and so many different types of content. The first thing you need to do to plan an […]

drive traffic

5 Smart tactics to drive traffic to your site in 2019

There are many interesting tricks to drive more relevant traffic to your website. Note how I stressed the word “relevant” here since in 2019, driving traffic which is not relevant to your website is completely pointless. We’re not in 2014 anymore, so bringing thousands of visitors through black hat tricks (such as by using botnets) […]

SEO Best Practices to Follow in 2019

4 SEO Best Practices to Follow in 2019

The SEO game is constantly changing, and the new rules in 2019 make no difference. Although with the advent of social media people lost their sleep and now spend a lot more time on Facebook than on Google, SEO is all but dead. Maybe SEO is not the king of online marketing anymore, but it’s […]

website web

4 mistakes to avoid when building a top-quality website

Building a website is a daring feat and a work that may seem impossible at first glance. A top-quality website should be planned to attract a lot of customers and convince them into buying your product or services. In other words, it must be able to drive traffic, and convert as much as possible. However, […]

Domain Authority

4 Surprisingly Tricks to improve your Domain Authority

Domain Authority (DA) is a score determined by Moz to estimate the ranking position of a website in search engines such as Google. Defined as a score between 1 and 100, it is a fundamental ranking metric since it can predict the relevancy of the website’s pages for a number of queries, and will directly […]

e-mail web

How to Improve your SEO with Email Marketing

The main purpose of any effective SEO strategy goes beyond just increasing a website’s ranking for a given amount of keywords. The ultimate goal of SEO is to increase website traffic – a detail that often gets overlooked. Tweaking every page just to grab one or two more spots in Google’s SERP is often nothing […]

email marketing

6 Tips to Write Winning Subject Lines in Your Emails

Writing a winning email campaign is all but simple. Most emails just end in the trash folder without even being opened because people simply don’t care about the vast majority of them. We’re constantly bombarded by ads, to the point that we eventually don’t even see them anymore. So what can you do to reach […]

seo for website

4 Content Writing Tips to maximize your SEO efforts

High quality content can boost your SEO efforts in a lot of ways, but it’s not so simple to come up with articles that your readers will find entertaining and educational enough. Most people will simply bounce away after reading the first few paragraphs (if not just the first sentence), so keeping them engaged all […]