Blue Pen Articles Blog


travel articles

Boosting Your Traffic with Travel Content

Take a deep dive into the top Google search trends of 2019 and you will no doubt notice a pattern. Many of the searches that people around the world typed into their search bar had to do with travel. Sports events like the Super Bowl and the World Cup are popular, and many of those […]



So you want to build a webpage that is well optimized in 2020. A noble goal, but an often confusing one. There is so much misinformation across the web about what constitutes good SEO and which techniques gain the most clicks. Luckily, the winning formula is a simple and effective one: you just need to […]

google bert algorithm


In October 2019, Google released what it has deemed the most important update it has provided in half a decade: the deep-learning algorithm BERT. BERT stands for “Bidirectional Encoder Representations from Transformers,” but unless you have a strong tech background, that probably does not help you understand its importance. Essentially, BERT is a deep-learning algorithm […]

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article writing

Making Money Online in 2021: Content Writing

There will be many lasting effects of the global coronavirus pandemic of 2020, but one of the most significant changes to the economy will be the sharp increase in employees who work from home. According to research from leading Stanford academics, the United States alone has seen a drastic increase in working from home, with […]


Making Money Online in 2020-2021: Blogging

As part of our series on how to make money in the online marketplace for 2020 and 2021, let’s take a look at the so-called Blogosphere. Yes, blogging is still a viable way of reaching an audience, connecting with readers, and even earning a living. Even Forbes recognizes the importance of blogging, creating a list […]

food content

Why Should You Hire a Professional Food Content Writer?

With thousands of food articles now out there on the internet, you’re probably wondering how your business can fight its way to the top of the heap and climb up those search engine rankings. One of the best ways to do this is by using a blog writing service. Today, we checked out some of […]

affiliate program

Making Money Online in 2020-2021: Affiliate Programs

One of the major ways to make money online is through joining an affiliate program. Brands align with influencers and online personalities to sell products, giving their affiliate partners a commission on sales related to their promotion. According to statistics compiled by market researchers, fully one-fifth of the budget of most online publishers is going […]

real estate content

How Content Writing Improves Your Real Estate Website

You’d be forgiven for thinking that the real estate industry should focus mainly on physical properties. But the truth of the matter is that, in the modern world, real estate transactions are going digital. That’s especially true in the wake of the global coronavirus pandemic. What does that mean for your real estate business? It […]

food articles

Why It’s Important to Have Fresh Content on Your Food Business Website

Whether you’re a restaurateur, cafe owner, food blogger, or one-man fast-food delivery service, you should never underestimate the importance of regularly posting fresh content to your website. In fact, we’d go so far as to say it’s an absolutely critical aspect of any food business. Writing content and having new articles published can ensure you […]

food blog post

What Type of Articles Are Best for Food Websites?

There’s no doubt that the food market is a crowded one. Today’s restaurant goer or cafe connoisseur has dozens, if not hundreds of choices laid before them, all just a quick search away. So how exactly do you get noticed in a world of shortening attention spans in a saturated industry? The quick answer? With […]

how to write a blog post

The Importance of a Blog on Your Website

The weblog (“blog” if you’re hip) sometimes gets a bad rep. It’s often associated with websites like tumblr, Myspace, or other seemingly “teenage” brands. Admittedly, some users write a blog as a form of socially interactive journaling, like an online diary. But a blog can also be used by serious businesses to increase Google SERP […]

content for restaurant

How to Get Your Restaurant on Google’s Front Page

There is some important information that you need to hear as a business owner, but you might want to brace yourself. Ready? Here it is: according to information gathered by HubSpot, around 75% of Google users never scroll past the first page. If that doesn’t send shivers up your spine, you might not fully grasp […]

travel content

3 Crucial Tips for Good Travel Content

If you run a resort, hotel, tourist attraction, travel agency, or any kind of business associated with the travel and hospitality industries, you cannot afford to overlook the importance of high-quality content for your website. We are well into the era of digital marketing, with advertising via websites, social media apps, and paid ad campaigns […]