Google is going to soon launch the so-called helpful content update which, according to many experts, has the potential to be one of the most impactful search algorithm updates in more than a decade. The upcoming update will affect websites with a lot of “SEO content”. This is a type of content that’s only meant […]
In the past, SEO writers had one concept drilled into their brains when writing new content: make sure you include quality keywords regularly throughout the article. Though times have changed and Google has updated its search engine algorithms, this still remains true. Keywords are crucial to developing content that attracts both users and search engines […]
As a member of the 21st century, you know that search engine optimization is crucial for the success of your business. You need to draw in those clicks and page visits to stand a chance in a world dominated by huge corporations like Amazon. Hiring an SEO company to boost your numbers and ensure that […]
So you want to build a webpage that is well optimized in 2020. A noble goal, but an often confusing one. There is so much misinformation across the web about what constitutes good SEO and which techniques gain the most clicks. Luckily, the winning formula is a simple and effective one: you just need to […]
Writing good content is hard enough, but what’s the point of hosting the best articles in the world if you have no content strategy to reach your audience? There are so many ways to grab your readers’ attention and so many different types of content. The first thing you need to do to plan an […]
High quality content can boost your SEO efforts in a lot of ways, but it’s not so simple to come up with articles that your readers will find entertaining and educational enough. Most people will simply bounce away after reading the first few paragraphs (if not just the first sentence), so keeping them engaged all […]
Content marketing is a central component of every digital marketing campaign and is able to generate an amazing amount of traffic with minimum costs. Implementing a robust content marketing strategy is an essential part of any modern advertising approach. Common mistakes No matter how high the ROI of a good content strategy may be, many […]
Many business and website owners don’t know how much of a difference just a few pages can make to their sites. Some people even refuse to believe this even when presented with detailed research that strongly backs up this theory. SEO and content marketing are far more objective than you might think, and there are […]
Starting a digital publishing is rewarding, particularly if you’re passionate about content writing, advertising and marketing. Unfortunately, starting out in this industry can be difficult. Most of the market share is held by larger and more established companies, which leaves startups and small publishers struggling to attract new audience. Add this to the fact that […]
These two very different methodologies in regards to SEO are both widely used across the digital marketing sphere. Both have caused quite a stir, and are each completely unique in their way of implementing SEO. Basically, the difference lies in the methods used to attain to better ranking in searches. In short, there are certain […]
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