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The weblog (“blog” if you’re hip) sometimes gets a bad rep. It’s often associated with websites like tumblr, Myspace, or other seemingly “teenage” brands. Admittedly, some users write a blog as a form of socially interactive journaling, like an online diary. But a blog can also be used by serious businesses to increase Google SERP […]

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So you want to build a webpage that is well optimized in 2020. A noble goal, but an often confusing one. There is so much misinformation across the web about what constitutes good SEO and which techniques gain the most clicks. Luckily, the winning formula is a simple and effective one: you just need to […]

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How Long Should a Blog Post Be? When it comes to blog posts, is there such a thing as an ideal length or publishing frequency? A perfect blog post is a unicorn – it sounds great, but it is non-existent. The success of a blog post utterly depends on its quality, which largely hinges upon […]

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  Companies recognize that they are able to connect to millions of customers and potential customers through the internet.  Internet marketing has become indispensable to companies.  There are several types of internet marketing strategies, but two of the most polarizing are organic search engine optimization and social media marketing.  It seems like there is an […]

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These two very different methodologies in regards to SEO are both widely used across the digital marketing sphere.  Both have caused quite a stir, and are each completely unique in their way of implementing SEO. Basically, the difference lies in the methods used to attain to better ranking in searches.  In short, there are certain […]

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The mantra of online marketing has quickly turned into a byline for SEO.  In just a few short years, the whole face of digital marketing has evolved, with SEO being its leading player.  Over and over again, we hear that to have success in business, to draw in more customers, and to make more money, […]

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Keeping a blog is not easy.  But it is rewarding and satisfying, getting your thoughts into the world and letting people see and respond to you. However, this fantastic interaction would never be possible without Google and other search engines.  You see, for people to actually read your content, they need to find it first. […]

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Writing is a form of art. Since the beginning of time, speech and writing were considered as major advancements in the growth of a civilization. The written form was one way to assess how intelligent a group of people was. To this day, scholars are trying to decipher ancient tablets, scrolls, and texts from antiquity […]

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At this day and age, it is very important for every business, company or organization to continuously produce fresh, original and unique content on their websites. It is practically an industry standard now, one that should be done. Discover the various important reasons why in this in-depth and comprehensive post. 1.) New and Fresh Content […]

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Producing content has become a necessary marketing initiative for most websites. However, creating valuable, relevant and well-crafted articles, posts and opinion pieces remain challenging. To augment this, there are websites that prefer to “spin” their content. This means using a singular subject, topic or opinion several times in numerous articles. However, not many people are […]

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